Webcasting: Consider Infrastructure…

Webcasting…  It’s a new trend in Corporate Communications that is really catching on.  For those that are unaware, here is the definition:

webcasting
/ˈwebˌkastiNG/
Definition:  the action or practice of broadcasting an event on the Internet.
“webcasting will make a big difference in keeping our employees engaged via video”
USAV Group Productions offers webcasting services, but have you really thought it all through regarding what that means?
Let’s take a deeper look:
  • Your company hosts large meetings and corporate events already…  That’s great, but how do you keep your employees engaged and in touch between those meetings?  We all know that meetings are expensive, so a webcast to present an idea or conversation between departments, or a message from the boss, can be webcast to up to 35,000 employees.  All in a hiccup-less, 720p HD format.  The webcast will cost a fraction of an actual meeting.
  • Your company DOESN’T host meetings or corporate events…  Once again, you can do it now!  And at a fraction of what an actual meeting will cost.  You guessed it…  via webcast!
  • Your company I.T. guy is reading this and gets the wild notion that your company will go out and simply buy the infrastructure needed to make your Skype For Business or WebEx purr like a kitten….

Not so fast, cowboy!!  Your I.T. people may be experts at network traffic, maintaining servers, I.T. administration or fixing an email user/pass lock out issue, but are they also experts at video, sound and tapping into the actual backbone of the internet to make this kitten purr?  All the while, keeping up on the latest technology to deliver the highest quality broadcast for the lowest price?

Not to cast negative aspersions at your well qualified I.T. professionals, but we would dare to bet that your company would not want to own that kind of overhead, even if they had the expertise to maintain it.  So, consider the concept of “paying as you go”.  USAV Group Productions arrives with said tech in hand (the latest version, of course), sets up, the webcast goes off without a hitch and the best part…  Your company only pays for what it uses.  Then, imagine no upkeep of the equipment; no annoying obsolescence.  All you do is pay for what you use, when you use it and how often YOU choose.

Control.  It’s a great thing.

#webcasting  Visit the USAV Group Productions website

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